Are you struggling to get rank your videos on YouTube? Are you unaware that how YouTube SEO is worked? Getting set up on YouTube is easy. All you really have to do is create an account and start posting. But how do you get eyes on your videos or how to rank your videos at first position on YouTube? Competition is high on YouTube. So getting your content and assets right is very important.
In this post, I am going to tell you the detail explanation about YouTube SEO, so you can get running your YouTube channel right from the get-go.
6 Important YouTube SEO Factors
1. Click Through Rate
The first YouTube SEO ranking factor is click through rate. It’s all very well creating the video you think is cool but are people actually going to click on your video and watch it.
All the way through the first thing to do to ensure your video will have a high click-through rate is to ask yourself is this topic interesting does Milkey Tom have a decent level of search volume.
Keyword tool will help you answer this question by showing you YouTube search volumes and I think you can answer this interesting question by yourself.
If the answer to both of these is yes then go ahead with posting your video and enjoy your video has a custom thumbnail.
People like to click things that look pretty and ensure the title is relevant.
The next YouTube ranking factor is the comment. YouTube likes videos with lots of relevant comments. If you have loads of spammy comments on your videos YouTube will not be your friend.
Ask family and friends to support you by commenting on your videos. You can even ask people to comment on your videos during your video.
3. Audience Retention
Audience retention is another key ranking factor on YouTube. This means getting eyes on your video and keeping them there. So you want people to watch your videos all the way through.
Make it clear that what your videos are going to be about right from the start of the video and keep people interested right up to the end.
4. Selecting Best Keyword
Choosing the right keyword is very important YouTube ranking factor. This means doing keyword research before you even start to write your video content.
I am not going to talk to you about how to do keyword research but some useful tools to help you with the important steps in the video making process like,
- Keyword tool
- Keyword Everywhere
- Google Trends
The most important thing is don’t forget to include your keyword in the video title description tags, content and thumbnail. When it comes to writing your description always remember to make this long and relevant.
5. Session Time
Session time is another important YouTube SEO factor. You want people to arrive on your channel and stay there for as long as possible.
A good way to get people to stay on your channel is to add your most viewed videos to a few playlists on your channel. And to of course make your video content attention-grabbing and interesting.
6. Longer Videos Rank Higher
Another ranking factor worth nothing is that longer videos are rank higher. Yes, it’s true and proven tactics. I know making longer videos is very boring. Also, viewers do not get interested in your longer videos.
But if you make valuable content then the audience will definitely like your videos and that video will get rank higher than others.
The Final YouTube SEO Factors
There are more YouTube ranking factors. The ones I’ve spoken about in this post are the key ones that I think a vital and getting your YouTube videos to rank organically.
To summarize the YouTube SEO ranking factors are
- Click-through rate
- Watch Time
- Session Time
- Length of Video
- Embedding Videos
- Audience Retention
So this is the summary of the YouTube SEO factors. I hope you understand this well.